Welcome to our First Edition of HR View!
We are pleased to bring information and knowledge to the real estate industry that we trust will be valuable, informative and resourceful, as it relates to the Human Capital side of business.  You ask; what is Human Capital?  A long time ago, the Real Estate industry labeled your workforce as contractors and in doing so, created a perception that because they were not your "employees", it was not necessary to invest in this position from the Human Resource side of the business.  In fact, the Real Estate industry is unique because your contractors "touch" 100% of your clients and generate 100% of your company's revenue.  Therefore, we disagree with the logic of the past and are pleased to share with you 35+ years of experience working in Human Capital for the Fortune 1000.  We consult and work with major corporations such as United Parcel Service, American Express, Delta Airlines and look forward to the same commitment of support, relationship and experience all of our clients share.  Enjoy this first edition where we also highlight many of our clients and partners using our programs and services. We also invite your feedback and input, so please don't hesitate to comment with me directly or any one of our team members using the comment box below on the right hand side.
Glen Jaffee
Vice President , AlignMark Inc.



Feature Articles

First Organize You
You are trying to get ahead, both literally and figuratively, in the world of work and you just do not feel like you are getting anywhere...

Vicki O'Brien, AlignMark Inc. www.alignmark.com

How to Set Goals You Can Achieve
The way you set goals strongly affects their effectiveness. ..

Vicki O'Brien, AlignMark Inc. www.alignmark.com

A powerful partnership. Professional business coaches and professional real estate recruiters
As professional recruiters in the real estate industry, we've all had this happen to us...

Bill Phillips, Real Estate Coach. www.360coach.ca

Recruiters: Are You Missing the Magic Ingredient to a Recruiter's Success?
Recruiters need plans, focus, skills, and organization to succeed. But, even with all of that in place, there is one ingredient that most recruiters miss...

Carla Cross, Speaker and Coach www.carlacross.com

How Recruiting Has Impacted Our Company
I have watched recruiting change constantly as technology advances in our industry. As a company, we made a business decision to focus on being the most advanced in our area with digital marketing for the consumer and training for our sales associates.

Jodi Lee Tate, VP and General Sales Manager, Coldwell Banker Triad

How to identify & attract the best new candidates
After 10 years as a full time recruiter, and 20 years in the training industry, I have interviewed thousands of potential real estate agents. Each time I sat before a potential candidate, I had all the same thoughts that you do....

Judy LaDeur, Speaker and Coach www.recruitingwithjudyladeur.com

Recruiting The Experienced Agent
Want to increase office productivity? Increase your office listings base and create balance. Your listing base is the number of agents in your office that give you at least one listing a month.

Rich Casto, Author and Coach www.therealestaterecruiters.com

7 Easy Ways to Improve Your Recruiting Skills By Steve Finkel
In the development of any recruiter/consultant, there comes a time when his learning curve slows. He reaches a plateau. It seems to him that he has learned all there is to know and that the days of major intellectual break-throughs are behind him. Boredom sets in. ....

Steve Finkel, Author and Speaker, www.stevefinkel.com

Adopt a New Attitude in Recruiting
Recruiting remains the #1 challenge for most brokers and managers. Recently, a broker walked up to me and said, "It's just too much! If I get the letters out, I don't have time for the calls. When I do make the calls, I forget to follow the 5-step process, because I just want them to come in for an interview. ...

Judy LaDeur, Speaker and Coach www.recruitingwithjudyladeur.com

Staying "Up" (and Productive) In Down Times
It would be wonderful if life sailed along, with no problems, traumas or turmoil. Yet the reality is, to coin a phrase, "stuff happens". A two-year bad market is enough to upset anyone. Slumps will occur in any market. ...

Steve Finkel, Author and Speaker, www.stevefinkel.com


Our Book List

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Ask Our Recruiting Specialist
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What is the difference between "send assessment and send results" when using the CRS or the RES? View Answer

Q.What is the significance of the "Overall Suitability" on the RES
assessment? View Answer

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Email: alewis@realestatesimulator.com
Phone: 1-888-260-7212 x 39


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Laurie Donovan
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Phone: 1-888-260-7212 x 40


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Phone: (813) 746-0309


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Phone: (919) 372-9092


Ravit Abelman
Email: rabelman@realestatesimulator.com
Phone: 1-888-260-7212 x 25


Profiling an Industry Expert

Liz Boone,
Director of Agent Staffing & Development

Prudential Select Properties

Liz Boone joined Prudential Select Properties in October of 2005 as their Director of Agent Staffing & Development. She is responsible for recruiting, educating and informing applicants about real estate as a career opportunity. She also oversees the education process, licensing, training, and development of both new and experienced agents. Read Full Story



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Building Responsive Bond Equity
Everytime you touch a prospect recomend a good website, recipe or book to them. It will help you stay in the for front of their memory


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